What An Article Marketing Writer Needs to Know
Posted By XternalStory on April 10, 2010
0%
Welcome back to our blog. Please take 30 seconds to Tweet or share at least one of your favorite posts. Or you may choose to use our "Tell A Friend" feature page.
No matter what your profession, there will be a set of skills and a set of knowledge that are prerequisites for executing the task well. This is as true of writing for the purpose of article marketing as it is for a neurosurgeon.
I’ll leave the particular skill sets necessary for someone who offers professional article writing for marketing purposes for another time. In this short piece, I want to describe in general terms what such a writer should know.
Search engine optimization (SEO) is at the heart of any article marketing. I’m sure you realize that SEO is a very complex field in its own write, and it changes frequently as the search engines are continually refining their algorithms to try to deliver ever buy amoxil improving results for users. However, we can keep the list of SEO variables that apply specifically to a writer to a manageably short list.
Use of Keywords: Nobody can tell you a true magic number of times a keyword should be used in an article. If someone tells you that you must include a keyword four to six percent of the amoxil online time, that person is simply wrong. (Of course, if that person is your client, it may be advisable to pretend that she or he is correct.) But here online amoxil are a few generalizations about keyword use that work: 1) It is helpful for the keyword, or at least part of a long tail key phrase, to be included in the article title. 2) It is best if the keyword appears in the first paragraph of the article. The second paragraph is the deepest into the article you should go before the keyword or key phrase should buy cheap amoxil make its first appearance in the article’s body. 3) You should avoid using any keyword more that ten percent of the time in the article. 4) You should not ever try to use an article to search online amoxil engine optimize for more than three variations of a keyword.
Content Duplication: If you are contracted to write multiple articles pertaining to the same keyword or small keyword list, you must make sure that the articles are sufficiently unique that the search engines will recognize them as different content. At first, the search engine may list multiple identical content, however over time the search robots will classify the duplicate content as redundant and stop indexing all but one of the versions. There is a free tool that can be used to check the level of uniqueness among up to four articles at a time. You can find and use it at dupecop.com. The same site offers a version of the software for use on your own desktop that will compare up to twenty-five articles simultaneously. It is priced very reasonably, and I use mine on an almost daily basis.
A good article marketing writer should also be familiar with a concept called article spinning and useful buy cialis online href=”http://www.99sites.us/Article-Marketing-Software.html”>article marketing software, in addition to being mindful of SEO guidelines. Article spinning is nothing more than providing alternative words, phrases, sentences and paragraphs throughout the article. The function of the software is to randomly select from the available alternatives. While the process of preparing an article for spinning is quite time consuming, it is a highly effective way of generating unique versions of the same article. In the end, it is faster than writing more articles.
Related Posts:
Comments
9 Responses to “What An Article Marketing Writer Needs to Know”
Leave a Reply
Please note: Comment moderation is currently enabled so there will be a delay between when you post your comment and when it shows up. Patience is a virtue; there is no need to re-submit your comment.
article marketing would always be my choice when i want to sell products online _
article marketing is definitely the best way that you can possibly promote your website “;”
article marketing is the best way to gain backlinks, you can post on ezinearticles for some linkjuice ‘
Hey Stephane,
Congrats on the business success, loved the post. It’s one of those hard things to judge if you are doing it right or wrong, but getting people to ghost write for you is so affordable these days, that it’s easy to get leads and traffic all day with the writer. But again also some people don’t have the money, so this is a great resource, I will re-tweet it to my followers.
Regards,
Thanks Joey! I am so sorry your comment did not appear earlier. It is one of those rare good ones that got blocked from Akismet when it shouldn’t have.
Congratulations on your huge success Stephane! You deserve it! Thanks for mentioning the site dupecop.com. This will be a great resource to use before posting any content online. Thanks for sharing Stephane.
Article marketing is such a wonderful way of generating traffic and leads. It’s one of the few free tactics that someone can use that actually have real results. This is a wonderful beginners set of terms that any article marketer needs to know.
Great stuff Stephane
~Angel
HI, Stephane – congrats on your business success first of all.
Wanted to make a not on duplicated content: from my research, the phrase refers to posting the same content over and over again on your own website, like your blog to create an impression of “fresh” content and lots of pages to index. I’ve read that in Google blog and stopped worrying about syndicated content.
Best,
Ana Hoffman/YourNetBiz Attraction Marketing Cafe
Thanks for that little piece of information Ana. I will have to stroll onto Google’s blog and go read that as well. Syndicated content has been the subject of controversy for a long time now.