MLM Leads How Are They Generated?
Posted By XternalStory on October 21, 2009
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When jumping into a mlm home base biz, before you spend money on advertising or waste your money on lead vendors. The question above is what you should ask yourself when looking to do lead generation.
why do I want to do mlm lead generation anyway?
Over the many years mlm or network marketing business has gotten a bad name because of all the big money promises, success claims that are going around the industry. very few people have become successful in a
mlm business. The ones that achieved a high level of success had a problem maintaining it over the long period of time.
It doesn’t make mlm or network marketing business bad. But with the hyped up promises and few level of successful network marketers. It is giving network marketing a black eye or (black cloud)
There two huge benefits of mlm lead generation.
They are.
1)You don’t have to ever worry about approaching your friends or family about your business. Doing that can leave you feeling stressed out and unsuccessful.
2)Doing your own lead generation is a easier way to build your downline. Also its much easier for your downline to duplicate. If you want a successful
business duplication is a huge part of it. You can buy advertising and have your autoresponder follow up with them. You can teach your downline how to do the same.
Do you understand why lead generation is important, now we will take a look at the characteristics of the best lead generation results.
1)When buying from lead vendors the leads are sold too how many people?
Many leads from vendors are sold over and over again to different network marketers. So the leads are less responsive and worthless too you. Remember you want leads that are yours exclusively.
2) How many days,weeks,months old are the leads?
Let me ask you, Do you want leads that expressed interest in the past 24 hours or 24 days? Right 24 hours old, remember you want fresh leads that are interested in your opportunity, not old stale leads.
3)Is the quality of the leads good or bad?
The quality of the lead is more valuable to you when the prospect leaves their name, number, email and other questions that can qualify them as a serious prospect. For ex… How much are you looking to invest to get started in the business or when is the right time to contact you?
When a prospect is answering those questions the lead will be way more valuable to you then just having the name and email.
5)What is your response rate for those leads?
Remember the new & fresher leads will give you the best response. Even if you are a newer network marketer in this biz. you can still be successful when
the leads are responsive.
So these are some of the best mlm generation qualities. So be careful when choosing a place to get your leads.
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